Rêv & Visit Mexico Establishes Payment and Loyalty Innovation Partnership Focused on Boosting Engagement in Cross-Border Travel


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The collaboration begins with the US launch of The X World Wallet ™, an app-based reloadable debit account that combines visa acceptance, peer-to-peer payments, loyalty and travel bookings for added value and a convenience for international travelers

Today, Rêv Worldwide, Inc. (“Rêv”), a global innovation company in payment and loyalty products, and Visit Mexico, Mexico’s official tourism marketing agency, announced a strategic partnership multi-year program aimed at fostering cross-border tourism by leveraging innovative digital products and services that facilitate engagement, convenience and value for the travel industry.

This press release features multimedia. See the full version here: https://www.businesswire.com/news/home/20220106005012/en/

The SuperApp Rêv X World Wallet (Photo: Business Wire)

With the introduction of the X World Wallet, a multi-currency debit account accessible by downloading a mobile application, linked to physical and digital Visa cards, and an integrated loyalty program, Rêv and Visit Mexico are taking a first step by offering a suite of products and services whose mission is to promote tourism activity for one of the most important travel corridors in the world.

The X World Wallet, now available nationwide, puts a powerful tool in the hands of its users that facilitates international transactions, discounts on travel bookings and a points-based loyalty program that helps maximize value. for the user. While there are a variety of branded and co-branded credit products targeting the travel market, the availability of a mobile-first debit product that combines payments, currency exchange, loyalty, and reservations is part of it. a recent wave of innovation that gives consumers an alternative to credit cards with high application requirements, high annual fees, restrictive interest rates and loyalty programs.

“We’re proud to work alongside Visit Mexico to put our technology to work so travelers can access relevant, hassle-free tools to make their travel easier,” said Bertrand Sosa, President and Chief Marketing Officer, Rêv Worldwide.

Given the continuing impacts of the global pandemic on the travel industry, consumers and industry players are seeing how digital solutions play an even greater role in helping reduce friction and open the possibility improve key aspects of the travel experience. As the pandemic has decimated the world’s travel industry, Mexico is one of the few countries that has kept air travel open during tough times. The World Tourism Organization (WHO) estimates that Mexico was the third most visited country in the world in 2020.

“As we continue to make Mexico the best destination for travelers around the world, we are excited to collaborate with Dream on the development of useful products that help us connect with travelers and enhance their travel experience – by starting with making it easier, cheaper and safer for Americans to transact in our country, ”noted Carlos Gonzalez Gonzalez, CEO of Visit Mexico.

In a recent report citing travel recovery trends, Ryan Felipe, Visa’s North America cross-border business manager, said, “Travelers continue to seek digital experiences throughout their travels – from planning and planning to the reservation for the payment of meals and purchases on the road. This provides an opportunity for financial service providers and businesses to drive increased engagement with their customers through trigger-based offers and messaging to build loyalty.

The X World Wallet provides users with access to person-to-person payment transfers, tap-and-go shopping convenience, virtual and digital payment card features, lock / unlock account security features and an integrated support platform to automatically contribute to climate change initiatives. . No Credit Check, Low Fee, No App Refillable Visa X World Wallet ™ Debit Cards available on Account X are issued by Texas First Bank, pursuant to a license from Visa Inc. and subject to the cardholder’s terms and conditions. card. There are no offline or online purchase transaction fees, or foreign conversion fees when using the Visa X World Wallet card (s). Standard ATM fees and applicable exchange rates apply. For more information on the X World Wallet, visit xworldwallet.com.

Dream and Visit Mexico are also working together to make the X World Wallet available in Mexico in early 2022 so that Mexicans traveling abroad can also enjoy the benefits that American tourists have access to now.

About Rêv

Dream is a fintech company, founded by prepaid debit industry pioneers Roy Sosa and Bertrand Sosa, dedicated to delivering innovative payment experiences to consumers around the world. Its solutions are based on the company’s proprietary multi-currency and multilingual payment processing platform. With extensive experience in the development of innovations in the payments sector, Rêv focuses on the general and international banking and travel sectors. Rêv has partnered with companies around the world to launch products in the Americas, Europe, the Middle East and Asia-Pacific. Learn more about revworldwide.com.

About Visit Mexico

Visit Mexico, the official brand under which the Mexican Tourist Board has been promoting national and international travel within and outside Mexico for years, is now a private-government collaboration functioning as the agency official marketing officer responsible for developing tourism campaigns, partnerships and innovative projects. operating models to promote the country’s tourism activity around the world. For more information visit visitmexico.com.

Dream in the world

Kuki Bastos

[email protected]

Source: Rêv Worldwide, Inc.


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